— Paid Search —
How we run search that works.
Senior US-based campaign managers build, launch, and optimize your clients' Google and Microsoft Ads, in your accounts or ours. No platform to learn, no campaigns to build yourself, just the work done right and reporting ready to hand to your client.
- Query-Level Controls
- Straight Management Fee
- 100% US-Based Campaign Team
— Capabilities —
What we run in search.
— Google Ads —
Search And Demand Gen.
Account structure, query controls, and bidding, managed by a senior campaign manager who's in the account.
— Shopping & PMax —
Feeds, Asset Groups, And Audience Signals.
Merchant Center health, feed optimization, and Performance Max audience signals set up product by product.
— Microsoft Ads —
Bing, Yahoo, And The MSN Network.
Microsoft Ads run as a real channel, not an afterthought — separate strategy, separate budgets, separate query mining. Different audience, different intent.
— Featured Campaign —
1,000+ paid search conversions, year over year.
— Multi-Location Healthcare × Google + Meta —
Multi-Location Dental Practice
A multi-location dental practice faced inconsistent performance with Meta prospecting campaigns, limiting the scalability of paid media across new and existing locations. We rebuilt the paid search foundation in Google Ads, tightened query-level controls, and ran Meta retargeting against it. The result: 1,000+ paid search conversions year over year at a $17.45 cost per lead — with reporting that tied back to booked appointments.
Read the full case →Paid Search Impressions
Paid Search Conversions
Cost Per Paid Search Lead
— FAQ —
Search questions buyers ask.
Yes, that's how we work. We run paid search under your brand, with the same senior campaign managers on every account.
Pricing depends on account complexity and scope, and we'll walk you through it on a call. Your media spend stays visible in your own Google and Microsoft accounts.
Yes. Your accounts, your billing, your conversion data. We get user access at the right permission level to run the campaign. The account and its history stay with you.
Tracking is part of the build, not an add-on. GTM setup, pixel placement, conversion validation, call tracking integration, and ongoing QA, because optimization is only as good as the data behind it.
Real audience signals (not just "let Google decide"), asset groups segmented by product/service line, brand exclusions configured, search-term insights mined regularly, and a clear separation between PMax and standard Search so they're not cannibalizing each other. Most PMax accounts we audit are missing at least three of those.
— Let's Talk —
Want paid search you can stand behind?
Book a 30-minute call. We'll review your current Google and Microsoft Ads accounts, where budget is leaking, and what we'd change in the next 30 days.