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Remote Within The USA   Elements Image Full Time

Campaign Manager - Programmatic Advertising

We are seeking a highly motivated and detail-oriented Campaign Manager - Programmatic Advertising to join our dynamic team. This role focuses on managing and optimizing campaigns across multiple demand-side platforms (DSPs) while leveraging advanced tools for analytics and reporting. If you have a strong background in programmatic advertising, an analytical mindset, and a passion for driving performance, this is the opportunity for you.

Duties & Responsibilities

Campaign Management
  • Oversee and manage programmatic advertising campaigns across multiple DSPs to meet and exceed performance goals.
  • Serve as the primary point of contact for assigned clients, participating in calls, emails, and meetings.
  • Stay updated on DSP-specific trends, technologies, and best practices to deliver optimal results.
Performance Optimization
  • Analyze campaign performance data to identify trends, optimization opportunities, and areas for improvement.
  • Collaborate with internal teams to adjust bidding strategies, audience targeting, and creative placements.
  • Present performance reports and actionable insights to stakeholders using tools like GA4 or Looker/Google Data Studio.
Budget Management & Pacing
  • Monitor daily campaign spending to ensure budgets are accurately paced and aligned with client goals.
  • Proactively make adjustments to campaign strategies to optimize performance and spending.
Creative and Order Management
  • Coordinate with creative teams to ensure assets meet platform specifications and are optimized for performance.
  • Implement creative changes and order adjustments efficiently in response to client requests.
Collaboration & Continuous Learning
  • Work closely with Operations and Client Services teams to ensure campaign success.
  • Stay abreast of programmatic advertising trends and innovations to maintain expertise in the field.
  • Assist the sales team with client and prospective client strategy planning.
Expectations
  • Deliver campaigns that meet or exceed established KPIs.
  • Address campaign issues promptly and strategically to maintain client satisfaction.
  • Effectively communicate complex analyses and insights in a clear, actionable manner.
  • Treat people how you'd like to be treated.
Qualifications
  • 3–6 years of hands-on experience managing programmatic advertising campaigns across multiple DSPs.
  • Strong proficiency in analytics and reporting tools, such as Looker/Google Data Studio, and Google Analytics (GA4).
  • Familiarity with Google Tag Manager (GTM) and the ability to implement tracking strategies.
  • Excellent communication, problem-solving, and interpersonal skills.
  • Strong analytical skills with the ability to interpret data and translate it into actionable insights.
Compensation
  • Salary Range: $65,000 - $78,000 annually, depending on experience.
Location
  • This is a remote position available within the USA.

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