CASE STUDY
4x growth in leads from GOOGLE SEARCH & LOCAL SERVICE ADS
Rambunctious Rhino partnered with a national franchise across 50 markets, strategically allocating budgets across Google, implementing diverse optimizations, and continuously onboarding new markets—all while consistently enhancing CPA performance.
SERVICES
Search Engine Marketing (Google Ads)
Local Service Ads (Google Ads)
30% Decrease
in CPA from SEM
4x
Growth in Leads from LSAs
2x
Accounts Managed in 6 Months
PROJECT OVERVIEW
OBJECTIVE
To consistently run a high volume of Google Search and Local Service Ads accounts with no pacing errors whie providing strategic guidance to improve CPA in both types of accounts.
CHALLENGE
The handyman franchise did not have the expertise to manage a high volume of accounts covering different geos, services and business owners. They needed a central contact that could handle dozens of change requests across the franchise each week.
SOLUTION
Rambunctious Rhino plugged the franchise in to our custom-built pacing tools and ad ops solutions to make it easy to request changes to budgets, targeting, copy and more. This allowed the teams to work together to grow the accounts while decreasing CPA.
PARTNER WITH US
Ready to take your brand to the next level? Whether you’re looking to supercharge your digital marketing, launch aDOOH campaign, or optimize your social media presence, Rambunctious Rhino is here to help. Let’s create something awesome together—reach out to us today.